Sunday, November 27, 2011

I Am Back...Again

I have learned that the good (and potentially bad) news about blogging is that it is somewhat of a historical record so this "comeback" post is merely a follow up to my last post (from 2008...sigh) from my last "comeback" posts.

My motivation is not to emulate Brett Farve so Why am I back now?

I recently read through my past blog posts written several years ago and realized we sit here today facing many of the same exact problems.

We as marketers and fundraisers have not/are not innovating change despite many assertions that change is desperately needed including:

1) Charitable donations are on the decline...
2) "Direct mail is dying"
3) Telemarketing is too expensive
4) "our donors do not like email"

This industry is full of many smart marketers and fundraisers and my goal is to push forward our best NEW thinking to motivate change and move past the "this is how we've always done it" mentalitiy.

Clearly my quickly aging mind isn't dead yet (proof being I remembered my blogger password) but I do not have all the answers and I want to learn as much (or more) than I share on this platform.

Read, respond, participate...let's change world of fundraising


Amber Bonner said...

Glad you're back! It is definetely time to change the world - especially the fundraising world. Where do we start? Looking forward to your progressive thoughts!

Anonymous said...

It's all about a good plan, sticking to the plan and following through. Be back for good, stick to your plan, no fear.
Be bold.

Anonymous said...

It's all about a creating a plan, sticking to the plan and following through with the plan.

Welcome back.

Be bold. No fear.

Josh said...

Thanks for the warm welcome back Amber! I vote we start by building stronger brands...see my latest post and help me build on this!